UConn is putting a familiar name on its basketball uniforms, and it’s a move the school is framing as both a business play and a nod to a long-running relationship.
Beginning in the 2026-27 season, the men’s and women’s basketball teams will wear a UConn Health patch below the neckline, alongside the Big East logo and the Nike swoosh. The announcement came Friday as UConn Athletics continued its push to create more revenue opportunities, following a path several schools around the country have already taken with jersey patch sponsors.
Athletic director David Benedict called the arrangement a step forward for a partnership that has already been in place for years.
“UConn Health has long been a trusted partner of UConn Athletics, and we’re thrilled to take this relationship to the next level,” Benedict said in a release. “Both UConn Basketball and UConn Health are Connecticut staples, and each is defined by a commitment to excellence, whether that’s in the care of our student-athletes or on the court.
“Having the UConn Health name on our men’s and women’s basketball uniforms is a proud moment for us, and we look forward to continuing to work together for our student-athletes and communities across the state.”
The university did not disclose how long the agreement runs or how much money it will bring in, but it did describe the deal as “among the largest integrated sponsorships in program history.”
UConn Health already serves as the primary medical care provider for UConn Athletics, and the relationship comes with more than just the jersey patch. According to the release, UConn Health “will continue to enjoy additional benefits, such as in-venue signage and radio advertising, associated with its existing sponsorship with UConn Athletics’ multimedia rights partner, Learfield.”
Dr. Andrew Agwunobi, CEO of UConn Health, said the connection between the two sides goes back decades.
“Our physicians have cared for UConn student-athletes in a partnership spanning three decades,” Agwunobi said. “UConn’s championship basketball programs and UConn Health’s award-winning care both reflect what can be achieved through talent, teamwork and dedication. We are proud to see our name on the uniforms and look forward to building on this partnership to promote health and wellness across Connecticut.”
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