Texas Tech’s football home has a new identity.
On Friday, the school announced a long-term naming rights deal with Galaxy that will rename the stadium Galaxy Stadium, ending the Jones name that had been attached to the venue for decades. Texas Tech Athletics said the agreement makes Galaxy the official data center and digital assets partner of the department.
“We’re excited to share Galaxy is now the official data center and digital assets partner of @TechAthletics under a 15-year agreement, renaming the home of Red Raider Football as Galaxy Stadium.
Texas Tech is central to our community footprint in West Texas. The university has… pic.twitter.com/UvL84ey8mo
- Galaxy (@galaxyhq) July 17, 2026”
The financial terms were not released by Texas Tech, but Sports Business Journal reported the deal is worth about $75 million. The Associated Press added that the partnership “will also include NIL opportunities for Texas Tech student-athletes.”
The move is a major shift for a stadium that has carried the Jones name since it opened in 1947. It was first known as Clifford B.
& Audrey Jones Stadium, then became Jones SBC Stadium in 2000 before changing to Jones AT&T Stadium in 2006. The original name honored former Texas Tech president Clifford B.
Jones and his wife, Audrey, whose donation helped make the stadium possible.
Galaxy, a financial services and technology company focused on digital assets and data center infrastructure, has been building out its footprint in West Texas. Earlier this month, it completed the first phase of its Helios data center campus near Afton, Texas, about 70 miles east of Texas Tech.
Texas Tech Athletics said the partnership will fold Galaxy into the broader game-day and team experience. The department said Galaxy’s branding will show up across Red Raider Football, as well as men’s and women’s basketball, through digital, social and in-game features.
The Red Raiders will debut the new stadium name on September 5 against Abilene Christian, with kickoff set for 6 p.m. CT on Fox Sports 1.
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