Texas Athletics has added another long-term corporate partner, and this one will show up all over the Longhorn experience.
The University of Texas has reached a 10-year sponsorship agreement with Huntington Bank, making it the official bank sponsor of Texas Athletics and the Texas Exes. The deal is built to reach far beyond a single scoreboard or stadium sign, with branding, digital integration, fan experiences and opportunities involving student-athletes spread across the Longhorns’ entire operation.
The most obvious change will be at Darrell K Royal-Texas Memorial Stadium, where Gate 8 will be renamed Huntington Bank Gate. That gives the bank a permanent presence at one of the most familiar entrances in college football.
Texas athletic director Chris Del Conte described the partnership as one grounded in shared values and statewide impact. “We’re proud to welcome Huntington Bank into Longhorn Nation,” Del Conte said, adding that the investment will strengthen engagement with Texas fans and alumni.
Huntington’s reach won’t stop with football. The bank will serve as the season presenting sponsor of Texas Volleyball, while also supporting the official Texas Longhorns mobile app and the new Longhorn City Limits Speakeasy. That spreads its visibility across multiple sports and into the broader fan experience.
The agreement also includes an NIL piece, with marketing integrations involving Texas student-athletes. That creates additional opportunities for players to build their personal brands and take part in business partnerships.
The Texas Exes connection gives Huntington another major audience, linking the bank with one of the largest alumni bases in the country.
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