The St. Louis Blues have locked in a new local TV home, and it’s coming through Amazon Prime Video.
The team announced a multi-year agreement that will make Prime Video the exclusive local streaming destination for Blues hockey beginning with the 2026-27 season. For in-market fans, the setup will be a direct-to-consumer team-owned broadcast service accessed through the Prime Video platform.
The Blues will join a growing group of NHL teams using the same model, alongside the Carolina Hurricanes, Columbus Blue Jackets, Minnesota Wild, Anaheim Ducks and Dallas Stars.
"Our desire to maximize accessibility and ensure long-term consistency for where our fans will find our first team-owned streaming service led us to Prime Video, and we are excited to launch in the coming weeks," said Steve Chapman, the Blues' executive vice president and chief revenue and marketing officer.
For local viewers, the package will cost $19.999 per month or $99.99 for the full year. That matches the price point of recent direct-to-consumer options.
One key detail: fans will not need a full Amazon Prime membership to buy the Blues package. It will live inside Prime Video, but it stands on its own.
On the production side, the NHL's centralized team will handle the graphics and technical support, while local St. Louis crews will help produce the actual broadcasts. Prime's streaming hub will carry 73 local games this season, with the other nine airing on exclusive national broadcasts.
The team is still working on cable, satellite and over-the-air agreements for fans who stick with traditional TV. Those deals are expected to be finalized soon, and the Blues say viewers across the region will still be able to watch on television.
After years of uncertainty around where the games would land, the Blues now have a single digital home for local fans, with the official launch date still to come.
In Other News...
Cardinals Just Made Cooper Hjerpes Role A Lot More Interesting
Cooper Hjerpes first taste of the majors gave the Cardinals a little more to think about than just a promising debut. The left-hander was summoned out of the bullpen against the Rockies and delivered four hitless innings with six strikeouts, an outing that immediately hinted at how unusual his path in St. Louis might be. He was on the roster because Hancel Rincon was optioned after struggling in his first appearances, but Hjerpes performance quickly shifted the conversation from a simple call-up to how the Cardinals might best use him.
Oliver Marmol made it clear the club does not plan to slot Hjerpe into a normal reliever or starter role for the rest of the season. Instead, the Cardinals want to piggyback him while keeping him on a starters schedule, a setup that gives them some flexibility without asking him to fit neatly into one lane. For a team sorting through pitching depth and trying to make the most of a young arms first look, the arrangement now becomes the part worth watching. [Read more 🡒]
Cardinals Just Turned A Rebuild Into A Real Playoff Debate
A month ago, the Cardinals looked like a team trying to sort out the next stage of a rebuild. Now, after taking series from the Dodgers and Rockies, they are sitting at .500 and suddenly forcing a much more interesting conversation about where this season is headed. With a young roster and a rebuild that already appears ahead of schedule under president of baseball operations Chaim Bloom, St. Louis has at least made itself relevant again in the late-season picture.
The remaining schedule leaves plenty of room for either a real push or a sober return to expectations, which is why the recent surge has changed the mood around the club. Cooper Hjerpes major league debut offered another sign of how the Cardinals youth movement can look when it clicks, and the bigger question now is whether this run is a brief flash or the start of something more meaningful as the standings tighten. [Read more 🡒]
Cardinals Fans May Need To Rethink What Counts As A Starter's Workload
The old marker for a starters heavy lift keeps shrinking across Major League Baseball, and the Cardinals are right in line with that shift. These days, a full season no longer means chasing 200 innings the way it once did, and only a small handful of pitchers are even on pace to get there in 2026. In St. Louis, that reality is shaping how the club handles its arms, with workload management becoming less a sign of caution than a standard part of pitching development.
Leahy and Tanner Franklin are two examples of how quickly those workloads can climb when a team is trying to protect a pitcher while still building him up. The Cardinals have been careful with both, reflecting an industry-wide effort to reduce injury risk rather than anything uniquely conservative in St. Louis. For fans used to judging a starter by volume alone, the more important question may be how the club balances durability, effectiveness and the long view as the season wears on. [Read more 🡒]
