South Carolina fans didn’t flinch.
Even after one of the most frustrating seasons in recent memory, the Gamecocks still managed to sell out their 2026 football season tickets, a reminder that Williams-Brice Stadium remains a hard place to empty out. Per an athletics spokesman, all 47,149 available season tickets are gone.
That total is a little below last year’s 47,500, but the drop was intentional. The athletics spokesman said South Carolina offered a few hundred fewer season tickets this year because of “anticipated changes to the lower-level seating bowl,” a reference to the upcoming construction at Williams-Brice Stadium that will remove more than 4,000 seats.
The bigger picture is what stands out. South Carolina’s season-ticket numbers have climbed back from a long slide that followed the program’s peak years.
The Gamecocks sold more than 60,000 season tickets in each of Steve Spurrier’s first three seasons from 2005-07, then the number dipped before rising again when the wins returned. Sales climbed after the SEC Championship appearance in 2010 and again during the run of three straight 11-win seasons from 2011-13.
By 2014, South Carolina was still above 54,000. But the numbers kept falling through the Will Muschamp era, bottoming out at 38,483 after COVID in 2021.
Shane Beamer’s tenure has brought the trend back up. Season-ticket sales increased by more than 4,000 after the Gamecocks won eight games in 2022, then rose by nearly 3,500 after the 9-4 season in 2024.
The market has also shifted. More fans are choosing single-game tickets, which has pushed South Carolina and plenty of other teams to get creative with ways to get people into the stadium, including the Gamecock Go Pass and ticket offerings at Costco.
Here’s how South Carolina’s season-ticket sales have tracked over the years:
2005: 62,618
2006: 61,826
2007: 60,004
2008: 54,347
2009: 47,851
2010: 45,985
2011: 47,591
2012: 49,195
2013: 51,967
2014: 54,005
2015: 51,167
2016: 50,395
2017: 49,700
2018: 47,381
2019: 47,347
2020: 8,475 COVID
2021: 38,483
2022: 40,050
2023: 44,170
2024: 44,262
2025: 47,500
2026: 47,149
South Carolina’s 2026 home schedule begins Sept. 5 against Kent State, followed by Towson on Sept. 12 and Mississippi State on Sept. 19.
The Gamecocks then head to Alabama on Sept. 26 before hosting Kentucky on Oct. 3 and visiting Florida on Oct. 10.
After a bye week on Oct. 17, they host Tennessee on Oct. 24, go to Oklahoma on Oct. 31, play Texas A&M at home on Nov. 7, travel to Arkansas on Nov. 14, host Georgia on Nov. 21 and finish at Clemson on Nov. 28.
South Carolina’s ticket revenue has also reflected those swings in demand. The figures listed in the source show revenue from 2009 through 2024, including $16.11 million in 2009, $21.94 million in 2014, $22.43 million in 2019, and $21.58 million in 2024.
In Other News...
South Carolinas QB Picture Behind LaNorris Sellers Is Suddenly Clear
The quarterback hierarchy behind LaNorris Sellers is starting to come into focus for South Carolina as the season approaches, and the biggest development is at No. 2. Kendal Briles confirmed that Cutter Woods has separated himself as the clear backup, a role he began to establish in the middle of last season and has only strengthened since by staying sharp in practice and earning confidence inside the program.
Lucian Anderson and Landon Duckworth are still battling for the third-string spot, leaving one of the few remaining quarterback questions in camp centered lower on the depth chart. For South Carolina, the clarity behind Sellers matters because it gives the staff a more defined plan if the position ever gets tested, and it shows how much Woods has grown into a trusted piece of the room. [Read more 🡒]
Darius Gray Is Already Forcing His Way Into South Carolina's Plans
Darius Gray has barely gotten his South Carolina career underway, and he is already making himself part of the conversation. The 2026 signee and former five-star prospect did not take part in spring practice, but the early buzz around him has only grown through summer workouts and the opening stretch of preseason drills, where head coach Shane Beamer singled out Grays physical and mental maturity.
For a Gamecocks roster still sorting out roles and depth, that kind of early impression matters. Gray has kept the focus on fitting whatever the team needs from him in his first year, a team-first approach that tends to go a long way in August and can move a player up the pecking order faster than any recruiting ranking ever will. [Read more 🡒]
Chloe Kitts Gives Gamecock Fans Another Reason To Feel Excited
The Kitts sisters spent part of the offseason in the gym together, turning a workout session into a small family showcase. Kylee Kitts, coming off a redshirt freshman season at Ohio State, joined her sister Chloe Kitts for drills and shooting competitions, a reminder of how much basketball talent runs through the family and how closely watched Chloes next step has become in Columbia.
Chloe is back for her final season at South Carolina after working her way back from an ACL injury, and the expectations around her are only growing. She is already being projected as a first-round pick in the 2027 WNBA draft, so every glimpse of her moving, competing and getting shots up carries extra weight for Gamecock fans who are eager to see what her return can mean for a team with big ambitions. [Read more 🡒]