In an exciting development for NBA fans, the Phoenix Suns are set to host the 2027 NBA All-Star Game, and owner Mat Ishbia is on a mission to reignite the competitive spirit of the event. Ishbia is keen on seeing the league's top stars participate in the three-point and slam dunk contests, reminiscent of the glory days when these events were must-watch spectacles.
To sweeten the deal, Ishbia announced on “The Pat McAfee Show” his intention to offer a $1 million prize to the winners of both the three-point and slam dunk contests, along with an additional $1 million donation to charity for each event. While this proposal sounds like a game-changer, it faces some challenges due to existing NBA bonus structures.
“Let's get the best guys in,” Ishbia urged, emphasizing his desire to elevate the excitement and quality of the competitions.
However, there's a hitch. NBA league officials and the players' union have indicated that such a prize might not align with the current bonus framework for players. Ishbia reportedly made this announcement without prior consultation with the league office, but he's determined to find a way to bring more star power to the events.
The allure of star participation in these contests has waned over the years. The last time a current All-Star clinched the Dunk Contest was back in 2011, when Blake Griffin famously soared over a car to claim victory.
This year's All-Star Weekend had its ups and downs. The Dunk Contest, held in Los Angeles, saw Miami Heat's Keshad Johnson take the title. Meanwhile, Damian Lillard, despite sitting out the season due to an Achilles injury, showcased his sharpshooting skills by winning his third three-point contest in four years.
The Dunk Contest had its share of drama, with Jaxson Hayes' warm-up dunk drawing criticism and Jase Richardson's daring attempt nearly leading to injury. The showdown between Keshad Johnson and Carter Bryant eventually delivered some excitement, but many felt it was a case of too little, too late.
If Ishbia's vision comes to fruition, it could mark a significant turning point for the NBA All-Star Weekend, reviving interest and drawing fans back to the edge of their seats.