UNC Players Sound Different As Belichick Faces His First Duke Test

With increased ownership and engagement from players, Bill Belichick's North Carolina football team is poised for a transformative season, built on trust, leadership, and strategic growth.

CHAPEL HILL - Bill Belichick sees a different North Carolina team this fall, and he says the clearest signs show up long before kickoff.

A year after arriving with the Tar Heels still trying to get the operation fully moving, Belichick said the weekly work now looks sharper, more committed and more receptive to coaching as UNC prepares for Saturday’s trip to Duke. North Carolina has had more time to build, more familiar opponents to study, and, in Belichick’s view, a group that is simply more invested in the process.

“It’s definitely better than it was last year,” he said Monday at the Kenan Football Center during his weekly press conference. “Last year was getting the process going.”

Belichick said the extra offseason matters. The staff has had time to establish a foundation that wasn’t there in 2025, and the schedule has started to provide some useful continuity, including a second look at teams already seen once.

“Seeing TCU a second time around, obviously Duke will be another one second time around, that you can start to see some things that happened last year that you can learn from,” Belichick said. “From a teaching standpoint, it’s good, and I think generally speaking, this team is more engaged.

They work harder. They’re more dedicated, and they put more into it, and so they get more out of it, and it’s important to them.”

UNC (3-2, 1-1 ACC) plays at Duke (4-1, 1-1) at 3:30 Saturday on ESPN2.

Belichick said that willingness to learn has made the job better for the staff, too.

“They want to be good, and so they work hard. And we have an opportunity to coach them.

They want to absorb it. I love that.”

Center Christo Kelly, a two-time team captain, said the shift has come from inside the program as much as from the coaches. He said players are carrying more of the standard themselves, and that several teammates have grown into bigger leadership roles.

“There’s more ownership of that within the players, within some of the leadership on the team,” Kelly said. “It started in January: ‘What is it that we want this to be?’ It’s identifying the standard, and then every single day, it’s fighting to not only keep that standard, but keep raising it.”

Kelly said the continuity has mattered, too. More time together has built trust, and that trust changes how players work for one another.

“Having guys that played with each other a little bit longer, you start to build that rapport with each other, and ultimately, that’s what leads to this idea of sacrificial love, where you want to do everything you can, not just because it’s in your best interest or whatever it is, but because the guy next to you is doing the same thing,” Kelly said.

He also said Belichick has shown a side of himself that stands out to the players. Belichick has been candid about how uneven last season could be, and Kelly said the coach’s openness to input has been the biggest difference in meetings.

“The humility of Coach Belichick was probably the biggest thing that I noticed,” Kelly said. “He’s open to hearing everything.

When he gets input from people, he knows that it’s coming from the right place, and he’s like, ‘All right, they want to win, I want to win, we have the same goal. Let’s figure out the best way of doing this.’

”

UNC’s road win at then-No. 25 Pittsburgh last Saturday gave the Tar Heels another sign that the work is starting to show up in games, but Belichick wasn’t interested in turning that into a bigger statement.

“The process is the process, and progress is progress,” Belichick said, “and it’s great to beat Pitt on the road, but now it’s time to turn the page and face Duke.”

Kelly said the same mindset is in the room. He said the team is not chasing wins as the point of the week-to-week work, even if everyone understands how the season will eventually be judged.

“We’re not fixated on the outcome,” Kelly said. “We’re fixated on what we need to do to get better each and every day.”

Belichick pointed to special teams as one of the areas where this season feels different from last year, and one of the key issues heading into a matchup with the reigning ACC champions. He said the kicking game hurt North Carolina badly in 2025, including in last year’s meeting with Duke, when a kickoff return went to the 50.

“Last year we had a really hard time in a kicking game,” Belichick said. “I think our kickoff coverage hasn’t been tested a whole lot, but it did show up twice very positively in the Pitt game. But it didn’t last year against Duke, and so we want to make sure that doesn’t happen again on Saturday.”

Kelly said the message around Duke is the same one the Tar Heels have carried all fall.

“Our focus remains the same regardless of what the outcome is,” he said, “and ultimately the results will take care of themselves.”

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