Garrett Wilson’s role in the Jets offense has become one of the loudest talking points around the team, and Frank Reich made it clear Friday that the coaching staff hears the noise.
Speaking to reporters, the Jets offensive coordinator said Wilson’s involvement comes up regularly between him and head coach Aaron Glenn, especially when the ball hasn’t found the receiver for a stretch.
“Listen, I/we, as a staff, coach, AG, are always in my ear if Garrett hasn’t gotten the ball for a little bit,” Reich said. “He’s like, ‘Hey, don’t forget.
Boom, get our playmakers the ball,’ that kind of thing, which is good. We’re trying to get to him as early and as often as we can.”
The conversation around Wilson has grown louder after Sunday’s loss to the New England Patriots, when he was targeted only six times. But the numbers show he hasn’t been completely pushed to the margins. Wilson’s 48 targets rank 13th in the league, and that total is 10 more than Ja’Marr Chase.
Even so, the bigger issue is consistency. Wilson has shown how dangerous he can be when the Jets make him a central piece of the plan. In Week 5 against the Cleveland Browns, he caught three passes for 70 yards and a touchdown on four targets in the opening series alone.
After that burst, though, the rhythm faded. He finished the game with just three catches on seven targets for 34 yards.
That’s where Reich’s job gets tricky. Defenses will adjust once they see what’s working, but the Jets also need to keep finding ways to feature Wilson without letting his impact disappear after the early scripted looks.
For now, Glenn and Reich are talking about it the same way the fan base is: they want Wilson involved “early and often.”
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