The New Jersey Devils are due for a new alternate jersey next season, and that alone has fans already looking ahead to what’s coming to the Prudential Center.
The club has built up a pretty strong track record with alternates. The 2024 Stadium Series jersey stood out as a sharp black look, with a logo and color scheme that hit the mark. It may have leaned a little dark, but against the ice, that never really felt like a problem.
The Reverse Retro jerseys also landed well. The first version, heavy on green, disappeared fast every time Adidas restocked it.
The throwback that nodded to the franchise’s roots had its own appeal too. The Reverse Retro 2.0 used the same color scheme as the Kansas City Scouts, the Devils’ original franchise name, and although the team wore it only four times, it still shows up in the crowd now and then.
So when a new alternate is on the way, there’s reason for Devils fans to be paying attention.
Then came a division rival with a different idea. On Wednesday, the New York Islanders announced they’ll let fans help shape their next third jersey instead of handing the job to a designer or Martin Brodeur.
The team is opening the process up to supporters, asking them to help determine the colors, logo, nameplate and number font, striping, and more. The winner will also get a VIP gameday experience.
“A jersey made for the fans, designed by the fans.”
“This is your chance to design the #Isles Third Jersey for the 2027-2028 Season!
Enter now ⬇️
- New York Islanders (@NYIslanders) July 8, 2026”
The Devils have tried fan involvement before. They let supporters pick the goal song, and the choice they settled on was Howl. They also asked fans to select the PA announcer, which did not work out as well.
And of course, this franchise has already seen what happens when the fanbase gets a say. The original ownership group didn’t plan to call the team the Devils at all. A fan vote offered up names like Americans, Blades, and “Meadowlanders,” and the fans made the right call.
That history makes the Islanders’ approach feel like something the Devils should consider, too. With a new alternate jersey coming, getting the fanbase involved would seem like an easy move.
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