Terrance Ferguson has become one of the biggest talking points around the Rams since OTAs opened in June, and that buzz only grew louder once training camp got rolling. Week after week, Ferguson kept stringing together strong practices, turning an already intriguing summer into a full-on wave of optimism for a player who needed a sharper second act after an uneven rookie year.
What makes the rise especially notable is where the praise has come from. It’s not just fans and reporters buying in. Sean McVay has been part of the chorus, too, and he said Ferguson showed a full grasp of the system and his assignments last season despite the inconsistency that showed up on the field.
McVay even drew a comparison that will catch attention anywhere: he likened Ferguson’s smooth style - “don't let me lose you,” he said on NFL Daily - to Travis Kelce.
That kind of talk had been building for a while inside the building, where optimism about Ferguson’s Year 2 outlook surfaced early in the summer. Now camp is over, and with Ferguson unlikely to see much, if any, preseason action, he’s heading toward the season with momentum exactly when the Rams need it.
There’s still a reason to keep expectations grounded. Ferguson arrived as a highly touted draft pick last year when Los Angeles selected him 46th overall, and the debut didn’t quite match the noise that surrounded him. But the Rams believe a year in McVay’s demanding scheme can change that picture, and the strong signs from OTAs and camp suggest a real leap could be coming.
McVay has also made clear that Ferguson’s rookie value wasn’t captured cleanly by the stat sheet. The Rams are hoping the foundation he laid - better command, more comfort, more confidence - shows up in a bigger way going forward, with the potential for that growth to carry into 2026.
And Los Angeles could use it. The receiver group still doesn’t have an obvious No. 3 behind Puka Nacua and Davante Adams, even with rookie CJ Daniels turning heads throughout the summer.
Ferguson’s versatility gives the Rams another path. As a hybrid tight end and wideout, he can stretch the field, and as a rookie he averaged 21 yards per catch with an average target depth of 18.6 yards.
With Tutu Atwell gone and Xavier Smith, another deep-ball option, struggling in camp, Ferguson has a chance to become the Rams’ de facto WR3.
The catch is that fans may have to wait to see much of it in preseason. The Rams have been cautious with key players, so it would be no surprise if Ferguson barely plays. That likely means the spotlight shifts to rookie tight end Max Klare for the time being.
Still, Ferguson’s stock is rising at exactly the right moment, giving Rams fans something to hang onto before the real games start.
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