Kyren Williams May Be Solving A Rams Problem Nobody Expected

Kyren Williams' breakout performance highlights his potential as the Rams' new go-to target in the passing game and may signal a strategic shift in L.A.'s offensive approach.

When the Rams went looking for a third pass-catching option against the Eagles, they didn’t find it at wide receiver. They found it in Kyren Williams.

Williams caught 10 passes for 67 yards on Sunday and suddenly looked like much more than a running back filling space. With the Rams still dealing with injuries at tight end, his work in the passing game may be more than a one-game detour. It could be the answer to an offense that hasn’t found a dependable WR3.

That problem has been sitting in plain sight. Puka Nacua and Davante Adams have done the heavy lifting, combining for 36 catches and 589 yards.

Everyone else at wide receiver on the roster has totaled just 10 catches for 151 yards. That’s not enough support for an offense trying to function with consistency.

The Rams also entered the year planning to make 13 personnel the foundation of the attack. For the first three weeks, that held true. But with Terrance Ferguson and Colby Parkinson injured, Los Angeles leaned heavily on 11 personnel and used its highest percentage of that grouping since Week 5 of last season.

The result was a thin night from the receiver depth chart. Konata Mumpfield, Jordan Whittington and Tutu Atwell each finished with one catch, and none of them topped 10 receiving yards.

Williams, meanwhile, kept showing up. He had 10 catches for 67 yards and became the first Rams player with 10 receptions and 10 carries in a game since Gurley in Week 15 of 2018.

He was also the first player in the NFL this season to hit that combination. Since 2024, only Christian McCaffrey and Jahmyr Gibbs have done it.

Williams added another rare line to the resume as well: he became the first player since Breece Hall in 2023 to post at least 15 rushing attempts for 80 yards or more and 10 receptions for at least 65 yards in the same game. Gurley only reached that in a Rams win over the Tennessee Titans in 2017.

That kind of usage isn’t new to Sean McVay’s offense. Early in McVay’s time with the Rams, the backfield was part of the passing game’s identity.

Todd Gurley was the engine then, and the numbers reflected it. In 2017, Gurley led the Rams with 64 catches and finished with 788 receiving yards, second only to Cooper Kupp.

In 2018, he was again the team’s third receiver with 59 catches for 580 yards, behind Robert Woods and Brandin Cooks, while Josh Reynolds finished as the third wideout with 29 receptions for 402 yards.

Williams is not Gurley, but he is giving the Rams a version of that old answer. Among running backs with at least 35 routes this season, his 1.77 yards per route run ranks sixth.

He’s also third in receiving yards per game. And he’s doing it without being featured as a true designed weapon; only four percent of his targets have been designed, the second-lowest rate in the league.

Still, the Eagles game showed a bigger role can work. Williams was the first read on 14.5 percent of the Rams’ targets, up from 8.6 percent over the first three weeks. That shift mattered, because when the Rams needed a jolt, Williams gave them one and helped create room for Nacua in the passing game.

The question now is whether McVay keeps leaning into it. Williams already has 21 catches for 173 yards this season, and while a pace that would finish at 89 receptions for 730 yards is almost certainly out of reach, the early production says plenty about what he can do when the ball comes his way. Blake Corum, by contrast, has struggled in that area.

So if the Rams remain stuck in 11 personnel and the wide receiver depth keeps coming up short, Williams may be the best short-term fix they have. He’s not a classic receiving back, but Sunday showed he can be a reliable one when the offense needs it most.

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