Patrick Mahomes And Travis Kelce Suddenly Have A 1587 Problem

High-profile athletes Patrick Mahomes and Travis Kelce find themselves embroiled in a trademark dispute that underscores the challenges of brand naming across industries.

Patrick Mahomes and Travis Kelce’s new steakhouse has landed in a trademark fight before it could fully settle into the spotlight.

The Kansas City Chiefs stars opened 1587 Prime in September 2025, but the name - built from Mahomes’ No. 15 and Kelce’s No. 87 - drew a lawsuit from a New York sneaker company that says it got there first. 1587 Sneakers, which appeared on Shark Tank, filed a trademark infringement claim and argues that the restaurant’s branding steps on its rights to the “1587” name.

According to the company, its use of “1587” dates back to April 2023, when it began selling footwear. It also filed a formal trademark application in October 2024, before the restaurant opened.

That timing matters in the dispute, especially because the lawsuit says 1587 Prime doesn’t just serve food - it also sells merchandise. The sneaker brand says that puts the restaurant in overlap with apparel goods and strengthens its infringement case.

Mahomes and Kelce have pushed back on the lawsuit, arguing that the New York venue doesn’t make sense because their ties to the state are limited. Their legal team also says the two businesses operate in different lanes, with restaurants on one side and apparel on the other, and should be able to coexist.

The sneaker company isn’t buying that argument. It points to national advertising by the athletes and says the restaurant’s retail sales create direct competition in the clothing space.

Co-founder Adam King said the company is still open to settling things without dragging the fight out. “From the onset, we have communicated a sincere belief that there is room for mutual respect and understanding,” 1587 Sneakers co-founder Adam King said in a statement.

“That belief has not changed, and we continue to hope to resolve this matter amicably.”

The case adds an unexpected legal wrinkle to a business move that was supposed to be a big step for Mahomes and Kelce. Mahomes has kept building out his portfolio beyond football, and this steakhouse marks a notable entry into hospitality with a teammate he trusts. The athletes say the name was chosen strictly because of their jersey numbers, with no intent to infringe.

For now, the dispute comes down to the kind of trademark questions courts tend to sort through: who used the name first, whether consumers could be confused, and whether the categories are different enough to allow both brands to operate. Shark Tank gave 1587 Sneakers wider visibility in late 2024, and that timeline is now part of the company’s argument that it had established rights before the restaurant came along.

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