The Edmonton Oilers have been winning early, but Rogers Place hasn’t exactly been packed to the rafters.
Through 13 games, the Oilers are 9-2-2, one of the best starts in franchise history. Connor McDavid is scoring at a record pace.
Leon Draisaitl and Evan Bouchard give the club even more star power. By every on-ice measure, this should feel like a season when the building is shaking.
Instead, the attendance numbers have been unusually soft for a team that has spent the last several seasons near the top of the NHL in that category.
Thursday’s first Battle of Alberta of the season drew 17,032 fans, leaving more than 1,000 seats empty in the 18,347-seat building. The gaps have been visible enough to spark conversation online, where empty sections at Rogers Place have become a talking point.
Edmonton has only had two sellouts in its first eight home games: the home opener against the Vancouver Canucks and last weekend’s game against the Toronto Maple Leafs. The other six home dates all came in under capacity.
That pattern was even more obvious over the club’s most recent five-game homestand, where only one game reached a sellout. The smallest crowd came against the Carolina Hurricanes, when 16,420 fans showed up.
The official attendance figures from that stretch were:
16,420 vs. Carolina Hurricanes
17,032 vs. Minnesota Wild
18,347 vs. Toronto Maple Leafs
17,043 vs. Detroit Red Wings
17,032 vs. Calgary Flames
Those totals aren’t disastrous on paper. A crowd of 17,000-plus still means the building is more than 90 per cent full. But the drop is noticeable when stacked against what Edmonton has done in recent seasons.
Since 2022-23, the Oilers have ranked near the top of the league in average attendance. Their yearly figures have been:
2022-23: 17,838
2023-24: 19,173
2024-25: 18,437
2025-26: 18,308
This season, though, that number has slipped to 17,308 so far, which is just over 1,000 empty seats per game. According to Kalshi, that places Edmonton 21st in the NHL.
There are plenty of possible reasons for the drop, and price is the biggest one that jumps off the page. The cheapest standard-price ticket listed for the Oilers’ next home game against the Anaheim Ducks on Nov. 5 was $111 for an upper-bowl seat as of Oct.
- Once fans are inside, the spending continues: the cheapest beer is $16.50, and a regular bottle of Aquafina water costs $9.
That’s a heavy bill, especially in a tighter economy where more people are watching every dollar. Edmonton has tried to soften the blow with “Decade Deals” at concessions, but whether that changes attendance remains to be seen.
The viewing experience at home has also become a sore spot for some fans, with many expressing frustration at Sportsnet for paywalling Monday’s game against the Detroit Red Wings.
There is also the matter of Alex Formenton. Before the season, the Oilers’ decision to sign him - after he was one of five players named in the 2018 Hockey Canada sexual assault case and later acquitted on all charges - drew strong backlash from parts of the fanbase.
Mary Loewen, also known as Mama Stanley, was especially vocal in her opposition. She said she would no longer support the Oilers while Formenton was on the team and launched a petition to reverse the signing that has surpassed 75,000 verified signatures.
It’s impossible to pin the attendance decline on any single factor. But with the seats not filling the way they used to, the issue in Edmonton is impossible to ignore.
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