The Jacksonville Jaguars did the one thing that should have forced the NFL to pay closer attention: they opened 2025 with a 34-10 win over the Cleveland Browns and did it with Trevor Lawrence throwing four touchdown passes.
Instead, Week 2 drops Jacksonville into the CBS regional window.
The Jaguars are set to play at Denver on Sunday at 4:05 p.m. ET, while other games with bigger television treatment fill the more prominent slots.
Steelers-Patriots is in the 1 p.m. window, and Fox will put Commanders-Cowboys in the 4:25 p.m. stage. Raiders-Chargers and Seahawks-Cardinals are also in that bigger afternoon window.
Jacksonville, despite finishing 13-4 last season, gets the lesser stage for a rematch that has plenty going on. The Jaguars beat the Broncos 34-20 in Denver in Week 16 last year, with Lawrence throwing four touchdowns. That game snapped an 11-game Broncos streak, and now Denver gets the home opener after a 31-10 loss to Kansas City.
Ian Eagle, Ross Tucker and Evan Washburn will have the call. Jim Nantz and JJ Watt are on Steelers-Patriots, which says plenty about how CBS ranked the afternoon slate.
Mike Florio called the placement extra fuel for Liam Coen, who already believes the league overlooks his roster. Coen has been leaning into that theme since taking the job, and this schedule setup gives him more material. A 13-win team in a 4:05 regional game is not going to quiet that message.
The Cowboys, as always, remain a television magnet. Dallas still gets the bigger box even when the product slips, and Washington is not a 13-win team either, yet that matchup landed in the more visible window. That part of the schedule story is hard to miss.
Jacksonville’s opener was no fluke, either. Lawrence went 18-of-23 for 245 yards and four touchdowns against Cleveland, a sharp start to a season that already has the Jaguars back in the conversation. The next test is a mile-high rematch against a Broncos team that is coming off a rough loss and will have a loud home crowd behind it.
The broader picture around Jacksonville keeps growing, too. Travis Hunter’s 2026 role remains a weekly debate, and the franchise has already parked 2027 home games in Orlando while EverBank gets rebuilt. None of that changed the league’s choice here.
The Jaguars are 1-0, the tape says they’re a playoff-caliber team, and Sunday’s matchup in Denver feels like one. The schedule, though, says regional window.
Coen will probably notice. So will his players.
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