Shedeur Sanders’ name briefly took over the internet on Thursday, Sept. 10, after his Browns jerseys suddenly showed up at a steep discount on Cleveland’s online team store.
The former fifth-round pick out of the University of Colorado had his jerseys marked down from the usual $149.99 to $39.99, a price cut that also hit men’s, women’s and kids’ jerseys, along with t-shirts, towels and other merchandise.
That was all social media needed to start spinning. Almost immediately, accounts began suggesting there might be something happening behind the scenes with Sanders, including chatter that he “may be getting traded.”
The reality was far less dramatic. The discounted price was likely the result of a Fanatics glitch or a flash deal, and anyone who got in early landed a serious bargain - more than 66% off the regular price. The jerseys, available in white or brown, were back to $149.99 after just a few hours.
“Everyone can relax,” 92.3 The Fan’s Daryl Ruiter wrote. “Shedeur Sanders jerseys are off the 70% clearance and back to normal price at the Browns online team store. People could’ve gotten the hookup, but a discount like that went viral and ruined it for everybody.”
The sudden price drop looked suspicious enough to fuel the speculation, but there wasn’t much reason to connect it to an actual roster move. Even if Sanders were being dealt in some kind of Week 1 move, Fanatics wouldn’t be expected to slash his gear that quickly, especially without an official announcement. The source material also noted that when the Browns traded future Hall of Fame edge rusher Myles Garrett to the Los Angeles Rams this past offseason, his merchandise didn’t go on sale until the trade was confirmed.
For now, the Browns and Sanders can keep their focus on Jacksonville. Cleveland is set to face the Jaguars this weekend at EverBank Stadium in Jacksonville, Fla., with kickoff scheduled for 1:00 p.m. EST.
Sanders won’t be under center to start the game, but he’s already shown he can handle the spot if called on. In his rookie season, the 24-year-old went 3-4 with 1,400 passing yards and seven touchdowns in eight appearances, while also adding 169 rushing yards and one rushing score.
So despite the online frenzy, the jersey discount doesn’t appear to mean much more than a brief internet firestorm. Sanders remains with the Browns and ready if his number is called.
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