Coby White Draws League Attention as Bulls Eye Key Roster Shift

As trade talks heat up across the league, the Bulls may be poised to make a backcourt shakeup that puts Coby White's future elsewhere.

The NBA trade deadline is closing in fast, and the rumor mill is heating up-especially in Chicago, where Coby White has suddenly become one of the hottest names on the market. The Bulls guard is drawing serious attention from around the league, and it’s not hard to see why.

White is in the middle of a strong season, averaging 18.7 points, 3.6 rebounds, and 4.6 assists over 23 games. He’s playing with confidence, showing growth as a scorer and playmaker, and proving he can be a reliable presence in the backcourt. But with unrestricted free agency looming and the Bulls seemingly shifting their priorities, his future in Chicago is anything but certain.

According to recent reports, the Bulls are open to moving White and are setting a high asking price. That hasn’t scared off suitors.

The Clippers, Hawks, Magic, and Timberwolves are all reportedly in the mix, each team eyeing the 23-year-old as a potential difference-maker for a playoff push. And while nothing is imminent, the Bulls appear ready to turn the page, with Josh Giddey emerging as the focal point of their backcourt plans.

Giddey, who recently returned from injury, wasted no time making an impact. In a recent matchup against the Timberwolves, he came off the bench and delivered 21 points, five assists, and six rebounds-a strong reminder of what he brings to the table. The Bulls, who trailed early in that game, rallied in the second quarter and ultimately pulled out a 120-115 win at Target Center.

White logged 30 minutes in that one, finishing with 22 points, four assists, and four rebounds. It was another solid performance in a season full of them. Jalen Smith also chipped in with 17 points and four boards, helping Chicago secure a much-needed win as they hover in the middle of the Eastern Conference standings.

At 22-22, the Bulls are sitting in the ninth spot in the East-squarely in the Play-In Tournament zone. It’s a team at a crossroads: competitive enough to stay in the mix, but clearly thinking about the bigger picture.

That’s why the trade chatter around White feels so real. He’s playing well, his value is high, and Chicago may see this as the right moment to make a move.

Next up for the Bulls? A tough test at home against the Boston Celtics.

And while the focus will be on the floor, don’t be surprised if the real drama continues to swirl off it. With the deadline approaching, Coby White’s name isn’t going away anytime soon.