Week 0 is here, and the Big 12 is set to open with TCU facing North Carolina in Dublin, Ireland. With the season about to get rolling, here’s a look at one forecast for the conference race and the players who could finish atop a few major stat categories.
Texas Tech is the pick to win the Big 12 again. The Red Raiders look capable of becoming the first team since Oklahoma in 2019 and 2020 to win back-to-back conference titles.
Even with some top defensive talent gone to the NFL, the defense is expected to stay dominant. And whatever happens with the Brendan Sorsby drama, it should not get in the way of what looks like another College Football Playoff push for Texas Tech.
At quarterback, the passing yardage race could belong to Drew Mestemaker of Oklahoma State. He led the NCAA with 4,379 passing yards last season, and following his head coach to Oklahoma State should set him up for more production now that the Cowboys are in the Big 12.
The competition gets tougher, but Mestemaker still put up more than 300 passing yards per game in his two games against ranked opponents in 2025. Oklahoma State also draws Oregon and Texas Tech, two defenses that were among the most dominant in the country last season, and those could turn into games where the Pokes are forced to throw constantly just to keep pace.
Noah Fifita also has a real path to the top of the passing chart. He enters the season as the league’s most experienced quarterback and should help Arizona contend for a Big 12 Championship Game spot.
He is coming off a career-high 3,200 passing yards and will try to top that mark this season. A lot of the conference’s other top quarterbacks are dual-threat players who can make plays through the air, but they also split time on the ground, which could keep them from piling up enough passing yards to lead the league.
On the ground, LJ Martin of BYU is the name to beat. He was the Big 12’s rushing leader last season and there is little reason to think he cannot do it again in 2026. Martin finished 2025 with 1,305 rushing yards and should again handle a heavy load for the Cougars.
Caleb Hawkins at Oklahoma State is another runner worth watching. He transferred from North Texas, led the nation with 25 rushing touchdowns last season, and also ran for more than 1,400 yards, a total that would have topped the Big 12 a year ago. Matching that production in a tougher league will be difficult, but Oklahoma State’s offense should be one of the most entertaining in the conference.
The receiving yards race could go to Amare Thomas of Houston. He finished last season just under 1,000 yards and has improved every year of his college career.
Now entering his senior season, he has a chance to post his best numbers yet. His chemistry with quarterback Conner Weigman should help the Houston offense find a rhythm in 2026, and Thomas’ 12 touchdowns last season were tied for sixth in the NCAA.
There are other receivers to keep on the radar, starting with Oklahoma State’s Wyatt Young. Another North Texas transfer, he finished the 2025 season with 1,264 yards, which was third most in the NCAA, and added 120 touchdowns.
That Cowboys offense should be explosive, and Young will be a major piece of it. Arizona State’s Omarion Miller, a transfer from Colorado, could also have a big year, though he will be working with transfer quarterback Cutter Boley, so their connection still has to prove itself.
TCU’s Jordan Dwyer was up and down last season and will be catching passes from a new quarterback this year, but he still has the upside to become a 1,000-yard receiver for the Horned Frogs.
At linebacker, Ben Roberts of Texas Tech stands out as the favorite to lead the conference in tackles. He posted 90 total tackles last season and has already gone over 100 in a previous year.
The last time he played in a game, he racked up 16 tackles against Oregon. If that carries into this season, he could finish as the Big 12’s top tackler while anchoring the Red Raiders’ defense.
A few more linebackers could make a run at the top of that list. Kansas’ Trey Lathan broke out with 86 tackles last season, including a 13-tackle performance against Iowa State late in the year.
He is expected to take on a bigger role for the Jayhawks this season, and 100-plus tackles is on the table. Arizona’s Taye Brown is another player to watch after finishing with 93 tackles last season and emerging as a leader for the Wildcats defense.
The season is almost here, and the Big 12 could still throw a few surprises into these races before it’s all said and done.
In Other News...
BYU Just Joined A College Football Hype Trend Fans Are Loving
Herbie Hunkele has suddenly become one of the more recognizable names in college football hype culture, and BYU is now part of the growing list of programs leaning into his trumpet work. The attention started when his solo over Lil Waynes 2008 track A Milli caught fire on Instagram and TikTok, giving his performance style a reach well beyond the usual marching-band audience.
Mississippi State, BYU, Nebraska and UCLA have all used Hunkeles trumpet performances in their hype videos, and several of those schools have also invited him to perform live. The posts have drawn strong engagement from fans and band directors alike, which helps explain why this trend keeps spreading from one program to the next. [Read more 🡒]
BYU Has A Scheduling Edge The Big 12 Desperately Needs
The Big 12s nonconference calendar has become a harder sell as SEC and ACC scheduling patterns shift, and the leagues recent lack of College Football Playoff success has only made it tougher for its teams to line up the kind of Power Four games that once came more easily. Several programs, including Texas Tech and Arizona State, have already seen future series with SEC and ACC opponents disappear, leaving the conference with a thinner menu of marquee matchups to point to in coming years.
BYU and Utah have managed to secure some of those future Power Four dates, which gives the Cougars and Utes a little more visibility than some of their league peers as the Big 12 keeps searching for ways to stay relevant in the national scheduling game. Big 12 officials know the problem and have openly supported expanding the College Football Playoff as a way to create more opportunities for their teams, but for now the conference is still trying to hold onto the value of the games it can actually get on the books. [Read more 🡒]
BYU Hype Meets A Big 12 Reality Check This Season
The buildup around BYU this offseason has been easy to understand. The Cougars are coming off a strong recent run, they added through the transfer portal and they still have enough returning pieces to make the conversation around the Big 12 feel legitimate. There is also a new face steering the defense in Kelly Poppinga, and the offense has an intriguing variable in quarterback Bear Bachmeier as he continues to develop. It is the kind of profile that can create real optimism in Provo, especially for a team that has spent the last few seasons trying to prove it belongs in the leagues upper tier.
But the bigger question is whether that optimism holds up once the games start getting tight and the schedule gets real. BYUs recent stretch has shown it can compete, yet the margin for error in the Big 12 is thin, and the Cougars are also dealing with some significant turnover in spots that often get overlooked until they cost a game. The talent is there to stay in the mix, but the next step is harder than the hype suggests, and it will say plenty about how quickly this team can turn promise into something more durable. [Read more 🡒]