Celtics fans won’t have to wait long for the first real chapter in the Jaylen Brown era with Philadelphia.
After Boston traded Brown to the 76ers, all four regular-season meetings between the longtime rivals instantly turned into must-watch dates. The league finally put those games on the calendar Thursday, and the biggest one by far is the one Boston has been circling for weeks: Brown’s return to TD Garden.
That first trip back to Boston figures to carry all the drama you’d expect. Brown, the 2024 NBA Finals MVP, will be back on the parquet in Sixers blue, and the night should come with the full package - the noise, the emotion, the tribute video, and likely another standing ovation when he’s honored as one of the Celtics’ “Heroes Among Us” for his work in the Boston community.
Brown gave Philly media a glimpse of how he sees his time in Boston when he spoke last week.
"I look back at the city of Boston and I'm grateful,” he shared when prompted on his Celtics tenure.” I've been able to develop as a man, as a human being there, spend a lot of time in the community, a lot of time at universities studying and learning, figuring out how to approach how I wanted to go about my philanthropy, figure out how I wanted to approach, how to carry myself.”
What he didn’t mention said plenty on its own.
The other side of this story is just as good. One of the best parts of a star changing teams inside a rivalry is the first chance for his new crowd to embrace him against the old enemy. That kind of energy is hard to fake, and it usually hits right away.
The Celtics’ first trip to Philadelphia should deliver that exact feeling. The 76ers fan base already enjoys taking shots at Jayson Tatum, and now they’ll get to throw their support behind Brown every time he lines up against his former team. If the Boston return is the emotional centerpiece, that road game is the sneaky fun one - the first chance to see just how quickly the rivalry shifts when the star on the other side used to be one of your own.
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Brown stressed the need to build chemistry and put in the work with his new club as the 76ers get ready for the season ahead. For Boston fans, the reaction is another reminder that the end of a championship run can still lead straight into uncertainty, even for the player who was at the center of it. For Brown, the next chapter appears to be about keeping the disappointment in perspective and seeing where the fit goes from here. [Read more 🡒]
