Chicago stands tall not just for its towering architecture and deep-dish pizza but its undying passion for sports, culture, and community. In a nod to the city’s vibrant spirit, adidas Originals has teamed up with renowned sneaker retailer DTLR to drop the limited-edition “Chicago Superstar.” This release paints a picture of Chicago's deep-rooted sports pride, creative flair, and the neighborhood camaraderie that defines this iconic city.
Set to stride in this Spring, the “Chicago” edition of the Superstar radiates with the soul and pride of a city whose sports legacy is etched in history. The sneakers speak a language of unity and heritage, capturing the essence of the city's sports spectrum with colors representative of Chicago's professional teams – the Bears, Blackhawks, Bulls, Cubs, and White Sox.
Crafted in limited quantities and priced between $55 and $110, this collection promises exclusivity and style, available in full family sizing at select DTLR stores and online at DTLR.com. Each element of the sneaker pays homage to the teams: the fiery red for the Bulls, the Cubs’ classic royal blue, the White Sox's sleek black and white, the Bears' fierce orange, and the Blackhawks' spirited yellow-green.
But it doesn't stop there. The sneaker's black tumbled leather backdrop offers a premium feel, grounding this colorful tribute to the Windy City’s energizing vibe. The serrated trim on the Three Stripes, showcasing green, red, and yellow, cleverly nods to Chicago’s iconic CTA train lines, adding layers of narrative and connectivity to the design.
Further celebrating the city, the custom Windy City logo graces the heel, while accents of clear sky blue and red mirror the city’s flag, seamlessly blending tradition with modern swagger. It’s a fitting salute to Chicago’s grit, greatness, and championship legacy.
To bring this launch to life, adidas and DTLR are rolling out SUPERSTAR DAY—a community-centric event that includes repainting the gym walls of A. Philip Randolph Elementary School. This gesture, inspired by the Chicago Superstar itself, underscores the collaboration’s commitment to nurturing the community.
Adding depth to the release is Shermann “Dilla” Thomas, a well-known influencer and historian, who lends his voice and storytelling prowess to the campaign’s exclusive video content, illuminating the city’s vibrant history and the narrative captured by these sneakers.
For sneaker enthusiasts and sports fans alike, stay connected with Sports Illustrated's Kicks On SI for all the latest news and developments in the sneaker world. Whether you’re a Windy City die-hard or a sneaker aficionado, the Chicago Superstar is more than just a shoe; it's a piece of Chicago history you can wear.